Senior Technical Marketing Analyst Full-time Job
1 week ago IT & Telecoms Dubai 20 views Reference: 33973Job Details
You Will
Track, and report on organic and paid traffic performance, user behavior, and lead attribution.
Analyze marketing data to identify trends, insights, and optimization opportunities.
Implement automation solutions that enhance efficiency and streamline workflows.
Facilitate & manage integrations between tools and platforms, including API connections, Zaps, etc.
Analyze the effectiveness of the channel mix to derive informed forecasts & conclusions.
Enhance our lead scoring, the accuracy of tracking & attributing conversions to marketing efforts.
You Must Have
3+ years of experience in marketing analysis or technical marketing roles.
Advanced skills in GA4, Google Tag Manager, and SQL.
Strong understanding of channel mix modeling
Understanding of statistical models and regression analysis, and their application in demand generation.
Proficiency in implementing and optimizing automation workflows.
It will be considered a significant advantage if you bring
Familiarity with Python (Pandas/NumPy) and Make.
Background in performance marketing or AdOps.
Familiarity with Wordpress and web dev basics.
Company Description
Your one-stop solution for AI-powered translations and automated localization.
Save money, speed up your market entry, and charm customers in every language.
The worlds leading brands use Lokalise to speed up localization and roll-out more languages, while dramatically reducing costs.