VP Marketing Business Partnership Full-time Job

Accountabilities

Generic Accountability

Translate the vision for our products into consumer-focused marketing and communication plans.

Increase our position in the market with customer 1st focus, NPS improvement and digitization.

Steer and coach a team.

Develop a strategic approach on several topics in our current reality, with a focus on consumer insight driven campaigns.

Ability to deliver on executional excellence, managing projects on time and within budget

What To Expect

FAB offers a challenging position within a dynamic and business-oriented environment.

Role

We are building an open, informal and personal marketing culture. Learning from one another is key. There is room for entrepreneurship and freedom to think and explore. Teamwork is essential. We offer attractive employment conditions and excellent training opportunities. Training for this role could include:

Marketing Management

Digital Marketing

Advertising

Agency Management

Project Management

Creativity

Leadership

Marketing Planning and Execution

Relationship Management

Product Training

What We Expect

We expect delivery against agreed objectives and will equip with the tools to do so. The objectives will be agreed with the line manager. The legacy you leave is up to you. The KPI’s include:

Lead generation

Revenue growth

Market share growth

Brand health scores growth

Team development

Creative content scores

Annual marketing plans

Marketing mix management

Agency management

FAB, the UAEs largest bank and one of the worlds largest financial institutions offers a an extensive range of tailor-made solutions, and products and services, to provide a customised banking experience. Through its strategic offerings, it looks to meet the banking needs of customers across the world via its market-leading Corporate and Investment Banking and Personal Banking franchises.
Headquartered in Abu Dhabi, in Khalifa Business Park, the banks international network spans over 19 countries, across the world, providing the global relationships, expertise and financial strength to support local, regional and international businesses seeking to do business at home and abroad. In line with its commitment to put customers first, to Grow Stronger, FAB will continually invest in people and technology to create the most customer-friendly banking experience and will support the growth ambitions of its stakeholders across the global network in which the bank operates.
To empower its customers and clients to Grow Stronger, FAB is initiating a powerful movement, which goes beyond banking. The Grow Stronger movement represents the banks promise to support its stakeholders goals and growth ambitions, providing ideas, tools and expertise to help them become stronger, today and in the future. Through a strong, diversified balance sheet, leading efficiency and a solid corporate governance structure in place, FAB is set to drive growth forward.