Performance Marketing Executive Full-time Job
3 weeks ago Sales & Marketing Dubai 36 views Reference: 32272Job Details
Your challenges
Develop and execute audience targeting campaigns on Google Ads, Bing, Facebook, and other platforms to drive traffic to our website and increase conversions.
Measure, monitor, and optimise your campaigns by employing industry best practices while seeking opportunities to increase efficiency and effectiveness.
Ensure consistency among landing pages, search ad keywords, and banners, optimising them for maximum conversion rates.
Devise targeted paid advertising strategies tailored for expansion within the Arabic-speaking countries of the MENA region.
Collaborate across departments, ensuring marketing syncs seamlessly with Deriv’s broader objectives.
Requirements
Familiar with optimising campaigns based on KPIs like CPC, CTR, CPL, and ROAS
Deep understanding of the Arabic language, its nuances, and its various dialects used across the MENA region
University degree in finance, business, marketing, or a related field
Proficiency in the latest digital advertising tools
Excellent presentation skills and the ability to share insight to improve
The ability to work autonomously and collaboratively with an international team