Paid Media Account Director Full-time Job

At Its Core, a Account Director Requires Knowledge Of

Digital media strategy, content & communication

Audience strategy

Campaign Management and Optimisation

Conversion Optimisation

Website tracking

Performance reporting & Analysis.

Client management

Budget management

Arabic speaking advantageous

PLACE WITHIN ORGANISATION

Reports to the Head of Paid Media

Closely interacts with Paid Media Client Service Director, Client Services, Project Managers and Global Implementation & Delivery Teams.

Works closely with Platform Partners, ie. Google, Meta / Smartly / Pinterest / X / LinkedIn/TikTok etc., to stay ahead of tech, gain access to betas & conferences etc.

Ideally has Google Marketing Platform experience, particularly Search and PPC experience

Working Hours

Please be advised that this role aligns with the Middle Eastern time zone and individuals must be open to working Sunday - Thursday, instead of Monday - Friday when required. Must be open to travelling in the region

Knowledge And Experience - Imperative

Minimum 4 years of experience

Working 100% independently on basis of level profile

Experience in running, implementing and managing Google Ads campaigns ( Microsoft Ads, Apple Search and Search Ads 360 campaigns advantageous)

Certification on at least 2 platforms (Meta, X, LinkedIn, Snapchat, TikTok)

GMP certification on CM360, DV360, SA360

Experience with setup and testing of tracking requirements of online campaigns.

Strong strategic analysis and profound advisory skills

Excellent communication skills and the ability to translate customer needs to deliver high levels of satisfaction

Experience in educating and reporting back to clients

Sound understanding of the digital advertising industry, knowledge of the underlying technology, major tech providers, agencies landscape and online media buying and selling processes, including the programmatic buying landscape

Proven knowledge of Incubeta products/services or similar products/services that Incubeta services

Strong understanding of all digital marketing channels, ad technologies, cross-media solutions and passionate about (ad) technology and how technology can shape the online advertising industry and ecosystem for the benefit of our clients

Highly motivated, enthusiastic, goal-orientated and a team player

Native or bilingual proficiency in the English language. Understanding of the Arabic language is advantageous

A people person - comfortable with collaboration and can build internal relationships with cross-functional teams

Excellent organisational and problem-solving/decision-making skills

Experience in providing forecast and creating presentations

Strong presentation skills

Incubeta is a team of over 800 creators, thinkers, makers and doers working across 20 offices globally to unlock business growth for clients including Google, Hyundai, Netflix, HBO and L'Oréal.
Incubeta combines capabilities across the full spectrum of digital disciplines to deliver standout outcomes at every brand touchpoint, from awareness to fulfilment.
Incubetas Upgrade your Growth narrative emphasizes how the business will grow alongside its clients focusing on expanding our services and products across the entire customer journey, giving clients back control over their data, customers, and actions. The Incubeta group has grown 20 fold over the past 7 years, offering fantastic growth opportunities for staff and helping its rising number of clients grow in a complex digital environment.

The unification of its specialisms will ensure Incubeta remains at the forefront of innovation to help businesses unlock the power of digital and amplify growth.