Director Commercial Full-time Job
1 week ago Others Dubai 38 views Reference: 33905Job Details
Key Accountabilities
With accountability across the sales, marketing, revenue management and distribution and relationship marketing functions for on-property sales and marketing teams, this role works closely with the functional leaders to ensure implementation and delivery of top-line revenue initiatives, best practices to hotels and deliver on channel performance and outperformance in RGI.
Acts as a key point of contact between Centre of excellences and hotel teams to ensure proper optimization of IHG’s systems.
Sets the strategic direction for the Regional Sales team and ensures their annual sales targets are met or exceeded through the driving of the next generation sales principals and total account management delivery.
Provides commercial direction to hotel Sales and Marketing team in the development of effective sales and marketing strategies and plans to ensure rate and occupancy objectives are achieved. Keeps abreast of best practices in the region and tailors activities to specific areas/countries
Works with Owners, Owners representatives, General Managers and Directors of Sales & Marketing to review business projections and develop commercial tactical initiatives which support annual revenue goals and returns to owners, shareholders and franchisees for new and existing hotels
Is the brand custodian in the region and is responsible for the representation of all brands in collateral, advertising, promotions and displays. Must ensure that all brand standards and values are maintained at all times, by all stakeholders; Sales & Marketing; the hotels and Franchisees
Manages the development and pipeline of talent of the on property sales and marketing teams and above property sales teams through the utilization of their individual strengths and abilities and by supporting their ongoing development and career goals
Is accountable for the on-property delivery of all systems and channel delivery, and works closely with the Director, Marketing Management and Director Hotel and Guest Marketing to ensure objectives and targets are exceeded.
Key Skills & Experiences
Required Skills –
Establishes goals and objectives and sets performance targets
Ability to manage multiple tasks
Deliver presentations with impact
Partnership driven
Can meet deadlines
Appreciation of hotel and distribution systems
Ability to analyze, interpret and extract trends from data
Display an understanding of the markets
Demonstrate an affinity with technology
Creates work environment that:
Energize, motivate and support employees
Foster a climate of open communication, trust and respect
Encourages team behavior
Effectively communicates with all levels
A strong leader, who can articulate a vision and translate it to reality
Creative thinker
Understands people, people focused
Strategic and tactical thinker
Is patient, yet persistent
Culturally aware and sensitive
Qualifications –
Bachelor degree or equivalent International degree in Marketing, Business or Commerce
MBA is desirable
Has attended marketing focused workshops facilitated by industry/tertiary providers