Sr. Manager Consumer Data Monetization Full-time Job

4 days ago   IT & Telecoms   Dubai   11 views Reference: 14533
Job Details

Duties & responsibilities:

Key responsibility to fulfill and achieve annual budget objective through clear and effective hunting and farming strategies.

Dynamic and agile in sales strategy execution with flexible tactical moves to achieve target.

Understand the markets dynamics, key players, value chain, and business models in advertising industry.

Understand UAE regulatory and legal frameworks and fully align all relevant business practice to guarantee full compliance with these regulations and laws, including Consumer Data Protection, Data Privacy Law.

Own, manage, and grow healthy pipeline of Digital Advertising demands through direct sales and partnerships through Media Sales Representative, Agencies Partnerships, Advertising Exchange / Networks to generate value and opportunities for Etisalat’s in the most effective and profitable manner.

Exhibit a professional level knowledge in: Sales, Business Development, Agencies Relationship, Channel Partnership and Sales, Advertising Networks, Advertising Exchanges, Programmatic Advertising, Demand Side Platforms (DSP); and utilize this knowledge to drive a successful Digital Advertising and Data Monetization in Etisalat.

Work closely with Creative Agencies, Media Buying Agencies, Digital Agencies, Out of Home Media Agencies, etc. to drive awareness, market buy-in, and premium position for Etisalat assets in the market.

Understand key customer needs and industry trends, competition, technology, etc., for Digital Advertising and Data Monetization and work together with Product & Partnership Team to ensure Etisalat is on its competitive edge and ahead of competitors in the business.

Manage execution of a rolling 12 months plan for business development.

Proactively provide input to Product and Partnership Team to develop or acquire product or services.

Manage continuous communication with Product and Partnership Team on pricing strategy and commissioning scheme for the business model and inventory rate-cards.

Manage budget and costing for business development.

Change management in delivering capability that may be required by executional teams (e.g. PD, IT, engineering, CCC, finance, collection)

Manage all policies, procedures and guidelines for Digital Advertising and Data Monetization business development, and monitors and supervises their implementation.

Monitors quality assurance measures & standards to ensure compliance with corporation practices and international standards; ensure respective functions effectively support the corporate objectives, targets, standards and procedures.

Reports to and maintains ongoing dialogue with the SD, and provides updates periodically about operational performance and achievement of key strategic and financial targets.

Prepare organized communication updates for top management (CXO level) to drive awareness, alignment, engagement and support for the initiatives.


Relevant Bachelor`s degree.

8 years sales and /or business development, especially with experience in building Digital Advertising and Data Monetization business.

Company Description
For more than four decades, we have connected people and now weve evolved to become the digital telco of the future.
Our mission is to grow, transform and excel as the regions technology leader while enhancing digital customer experience and operation agility.
etisalat by e& offers digital experiences that cater to your new lifestyle and demands beyond just telecom and are not limited to gaming, health, and insurance. We will continue to be your trusted partner and advisor, enabling connectivity and everything beyond, accelerating the digital world and pioneering future-forward spaces like private networks, autonomous vehicles, and AI.
Together, we embark on this new era of etisalat by e& and step into a new world of possibilities.
We are etisalat by e&. #makepossible