PR & Marketing Manager Full-time Job2 weeks ago Sales & Marketing Dubai 38 views Reference: 20092
A little taste of your day-to-day
Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets
Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity.
Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases
Establishes sales leads from the study of magazines, newspapers and form personal contacts; coordinates sales leads with Banqueting and Sales Departments
Disseminates corporate press releases to appropriate local trade and consumer media
Establishes a programme for sending promotional news to trade publications on a regular basis releases covering special events, promotions, etc.
Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel
Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests
Accepts clients and media complaints, requests, and inquiries and coordinates handling with departments concerned
What We Need From You
Proven experience in PR and marketing roles, preferably in the hospitality industry.
Degree from a hotel school or bachelor’s degree in business administration/tourism from a comparable educational institution.
Strong understanding of digital marketing, social media platforms, and online advertising.
Fluent in verbal and oral English, any other languages are of advantage.
Ability to work well under pressure and meet deadlines.
Strong analytical skills to assess marketing and PR campaign performance.
Proficiency in marketing software and tools..
Ability to be self motivated, organized and demonstrate good team work.