Digital Marketing Manager Full-time Job

3 weeks ago   Sales & Marketing   Dubai   51 views Reference: 19748
Job Details

The ideal candidate must possess the following attributes and responsibilities:

Develop and implement social media strategy to align with business goals

Manage social platforms, not limited to: META ads, Google Ads, TiKTok Ads, Snapchat Ads, Twitter Ads (posting, budget allocation, strategy etc.)

Collaborate with other teams, such as sales and customer service to ensure brand consistency

Report comprehensively to the Marketing Director and respective Marketing Managers

Set up Ads & manage campaigns on all our platforms, not limited to: META ads, Google Ads, TiKTok Ads, Snapchat Ads, Twitter Ads (posting, budget allocation, strategy etc.)

Ensure platform optimisation

Handling major clients account from strategizing a media plan to implementation & optimizing.

Optimizing & overlooking different campaigns making sure they are performing well in terms of different KPIs such as CPL, conversion rates etc.

Monitoring leads quality through HubSpot and devising strategies to increase the leads through lookalike list and improve the CPL if needed so.

Weekly & monthly reporting, meeting with the clients to keep them updated with the ongoing performance.

Software: Screamfrog, SEM Rush, Ahrefs' Backlink Checker, Google Keyword planner, SE Ranking, MOZ link explorer, SEO Site Checkup

CMS, Blogs and Forums: Wordpress, Ionize, Bitrix

Web Analytics: Google Search Console, Google Analytics;

Internet advertising: Google AdWords, Facebook, Instagram and twitter ads

Requirements

Proven work experience as a Marketing Executive, minimum of 3 to 4 years of UAE experience.

Bachelors in marketing or any related field

Agency experience mandatory

Analytical and multitasking skills

Excellent communication skills

Deep knowledges in analytics

Company Description
Nathan & Nathan Human Resources is a specialised HR and Employee Outsourcing provider. Delivering solutions to over 750 business both locally and internationally, Nathan & Nathan has contracted out over 5,000 employees and delivers wider HR support to over 20,000 individuals. Headquartered in the UAE with offices in Dubai and Abu Dhabi, our international operations cover KSA, Qatar, Bahrain, Egypt, UK, Philippines, USA and Canada.

Specialists in HR Outsourcing, Staffing Solutions, PEO, Recruitment, HR technology, Freelancing and Offshoring, our unique skill sets mean we can take on and deliver any outsource requirement within the local, regional or international markets.