Assistant Manager Social Media Full-time Job

2 weeks ago   IT & Telecoms   Dubai   85 views Reference: 35287
Job Details

An opportunity has arisen for an Assistant Manager - Social Media to join Jumeirah Group & Corporate. The main duties and responsibilities of this role:

Execute the tactical elements of the social media strategy- social/ content calendar creation, writing captions, ensure brand consistency, community management

Oversee the growth of online communities for Jumeirah Group hotels, restaurants and wellness

Ensure consistent community engagement on Jumeirah Group social media channels

Proactively develop and manage social media campaigns- both standalone and integrated campaigns

Be a brand guardian, setting guidelines, ensuring the content’s tone of voice for each Jumeirah brand is correct

Manage the day-to-day relationship with social media agencies where relevant

Produce comprehensive analysis of Jumeirah Groups brands social media performance

Researching and advising on the most relevant social media channels for Jumeirah Group to be present on

Align with Marketing team to ensure paid campaigns and messaging are consistent with organic posts

Align with PR teams to ensure social media strategy aligns with wider PR and Communications strategy

About you:

The ideal candidate for this position will have the following experience and qualifications:

Bachelor’s degree in public relations, Marketing or similar

Minimum of 5 years of experience in a similar role managing multiple social media channels and campaigns

Exposure to luxury brands either as an employee or consultant

Prior in-house would be desirable, but agency experience is also beneficial

Expertise in use of social media analytics tools to track performance, measure KPIs, and provide insights for continuous improvement

Experience of planning, executing, and optimizing social media campaigns to drive brand awareness, engagement, and conversions.

In-depth knowledge of the latest features, algorithms, and best practices on major social media

Company Description
Jumeirah Group, a member of Dubai Holding and a global luxury hotel company, operates a world-class 6,500+-key portfolio of 26 luxury properties across the Middle East, Europe and Asia. The group boasts some of the most prestigious and captivating properties in the world, from the iconic flagship hotel and timeless pinnacle of luxury, Burj Al Arab Jumeirah, and lavish Arabian palaces across Dubais Madinat Jumeirah, to its contemporary Maldivian island paradise at Olhahali Island and art-inspired dolce vita on the island of Capri. Whether a modern twist on a British classic in the heart of Knightsbridge at The Carlton Tower Jumeirah, or a futuristic setting at Jumeirah Nanjing, Jumeirahs name is synonymous with service excellence, crafting exceptional experiences for everyone who walks through its doors. Beyond its properties and resorts, Jumeirah Group is also dedicated to destination dining experiences, combining the most authentic and diverse cuisines with spectacular settings to create those unforgettable moments worth sharing. With over 85 restaurants across its portfolio, Jumeirah Groups award-winning homegrown concepts including Sal, KAYTO, Shimmers, Al Mare, Pierchic and French Riviera, enjoy an enviable reputation for culinary excellence, with ten featuring in the Gault&Millau UAE 2022 guide. The group also has three Michelin starred restaurants Shang High, LOlivo and Al Muntaha. The health and safety of guests and colleagues remains Jumeirah Groups utmost priority and as such, the group has implemented a series of protective measures across all of its hotels and strictly adheres to each markets respective government directives.